/ttm-seo

Step 0: First-run inline education

Read .taketomarket/CONFIG.md. Parse first_run_seen (object) and inline_education (boolean, default true).

If inline_education is false: skip this step. Else if first_run_seen.ttm-seo is not true, print the explainer below verbatim, then mark this skill as seen:

node "${CLAUDE_PLUGIN_ROOT}/bin/ttm-tools.cjs" first-run mark ttm-seo

Use this exact check (bash) to decide whether to print: node "${CLAUDE_PLUGIN_ROOT}/bin/ttm-tools.cjs" first-run check ttm-seo --raw -- the JSON seen field is true once the explainer has run before.

Explainer for /ttm-seo

/ttm-seo is the unified SEO + AEO toolkit. Subcommands: audit runs a URL or sitemap through technical and content checks; keyword-map generates a topic cluster with intent tags; aeo measures your citation status across Google AI Overviews, ChatGPT search, and Perplexity for a target query.

Why it matters: SEO and Answer Engine Optimization (AEO) share most fundamentals -- structured content, clear claims, citation-worthy formatting -- but diverge on a few signals. Treating them as one toolkit with three modes prevents the trap of optimizing for Google in a way that breaks AEO citation.

(Canonical source: references/inline-education-blurbs.md. Embedded verbatim because workflows do not @-resolve files at runtime.)

---

Routes to one of three subcommand workflows based on the first argument.

Usage

/ttm-seo audit <url-or-sitemap>     → workflows/discipline/seo/audit.md
/ttm-seo keyword-map [seed-keyword] → workflows/discipline/seo/keyword-map.md
/ttm-seo aeo <query>                → workflows/discipline/seo/aeo.md

Workflow

Parse first positional arg:

• audit → read and follow ${CLAUDE_PLUGIN_ROOT}/workflows/discipline/seo/audit.md
• keyword-map → read and follow ${CLAUDE_PLUGIN_ROOT}/workflows/discipline/seo/keyword-map.md
• aeo → read and follow ${CLAUDE_PLUGIN_ROOT}/workflows/discipline/seo/aeo.md
• anything else: print usage and exit.
• After matching a subcommand, strip it from $ARGUMENTS and forward the remainder to the workflow as the new $ARGUMENTS value. Example: /ttm-seo audit https://example.com → workflow receives $ARGUMENTS=https://example.com.

Next steps

See ${CLAUDE_PLUGIN_ROOT}/templates/next-step-footer.md.

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